Making memorable content

Keep a diary

If you read a lot, record your thoughts and experiences so that you can re-assemble them and share later.

Write Like You Speak

However, not everyone agrees!

Provide Clarity

Words have to work harder. Pictures and diagrams are even better.

Speak in the Present

Make Three Points

Few people remember the 4th point

Break Things Up

“Chunk” your content into bite size pieces.

Create ‘Twitterable’ content

You need to create Twitterable moments – clever headlines, golden nuggets and smart advice that you know will be tweeted and shared with the rest of the world.


Pay it forward

Source: from the Slideshare blog